ECommerce Business Model – The Amazon Way
Are you interested in starting your very own eCommerce business? It is a booming industry and hundreds if not thousands of people are jumping on the eCommerce band wagon. If you are really serious about operating your own online store you simply need to have a good eCommerce business model. In this article I am going to be talking about a great way you use an established online company to grow your very own online store.
This is a really new concept that a lot of people do not know about. So get ready to develop your own eCommerce store from the ground up. The trick is to use Amazon, the 20th largest site on the Internet. I know what you are thinking how do you use an established company in order to benefits your own story. Pay attention because I am about to teach you.
First, there are millions of people that use Amazon everyday. You can basically piggyback them until you get a good client base going. In order to do that you are going to follow this very basic eCommerce business model. You are going to sign up for an Amazon seller account if you don’t already have one.
Just make sure you familiarize yourself with Amazon and start posting your merchandise. One trick that I have used over the years is to spy on my competitors and either sell your good for the same price or cheaper. So you are going to start about 4 products per day. Something that would take you a half an hour to do each day. Then over a period of one week you would have 28 items on there. More if you are feeling up to it.
Basically, you will start getting sales. What you are going to do then is spend 25-30 and get yourself 1000 business cards. Make sure you put your logo, contact information, and most importantly your website address. Also, as a bonus put your url on both the front and back of your business card. The point is to get your name out to as many people as you possibly can.
Next, you are going to include a thank you letter. You want to thank your customers for buying from you in this letter. At the very bottom of this letter you want to put your web url with some text buy it in red letters saying, “buy from us on our website and mention Amazon and get 10% off your entire order.” What this does is gives them an incentive to buy from your website. Over a period of 2 months (28 X 8) you have 228 order sold. Over a period of time your name will get out there and after a little while you will not even need to use Amazon anymore.