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Amazon Dominates in Customer Service as Apple Slips

Amazon Dominates in Customer Service as Apple Slips

What makes one online shopping experience better than another? With 88 percent of customers giving their approval, Amazon easily remained the best in online consumer satisfaction this year. A new survey from analysts at ForeSee points to the site’s huge inventory and easily navigable stores as keys to its success. Losers this year included Apple, whose 80 percent score was ...

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